Crowdsourcing is one of the most interesting possibility on the web to make great things together. If Wikipedia is the first site who comes in mind when we think about crowdsourcing, it's a mistake because Wikipedia isn't a profit company. There are many more websites who are founded on the sharing of people's knowledge and work. Crowdsourcing, as outsourcing (when production is delocalized in countries as China or India) is a business.
Threadless is a very famous tee-shirts webstore where tee-shirts are made by users. First, you have to create a great design for your tee-shirt. Then, propose it to others members of the site. If your tee-shirt is selected by other users, you can be a part of the Threadless store. Most rated people win the contest, his tee-shirt is saled and he wins 2,000$ cash. The french site LaFraise has been founded on the same model.
Crowdsourcing is a business model who can be very dangerous for more traditional companies. Unpaid or low-paid amateurs create content for a company and sometimes are paid back. An other interest of crowdsourcing for companies is to pre-evaluate the success of a product and to be more innovative as the others. The japan store Muji, for example, uses people's creativity on his website. When more than 300 customers command a product online, it goes into production.
An other example of crowdsourced webcompany is Istockphoto. On this site you can buy packs of pictures taken by users with very few money (1$ for 56 pictures). For many buyers, amateur quality pictures (which can be very professional) is enough. Small prices are a good claim.
Threadless is a very famous tee-shirts webstore where tee-shirts are made by users. First, you have to create a great design for your tee-shirt. Then, propose it to others members of the site. If your tee-shirt is selected by other users, you can be a part of the Threadless store. Most rated people win the contest, his tee-shirt is saled and he wins 2,000$ cash. The french site LaFraise has been founded on the same model.
Crowdsourcing is a business model who can be very dangerous for more traditional companies. Unpaid or low-paid amateurs create content for a company and sometimes are paid back. An other interest of crowdsourcing for companies is to pre-evaluate the success of a product and to be more innovative as the others. The japan store Muji, for example, uses people's creativity on his website. When more than 300 customers command a product online, it goes into production.
An other example of crowdsourced webcompany is Istockphoto. On this site you can buy packs of pictures taken by users with very few money (1$ for 56 pictures). For many buyers, amateur quality pictures (which can be very professional) is enough. Small prices are a good claim.
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